FIFTY CANS = ONE BREWDOG SHARE – BrewDog launches the first initiative from its recently unveiled ‘Tomorrow Charter’
Independent craft brewer BrewDog, has revealed the details of the first initiative from its sustainable business charter ‘BrewDog Tomorrow’, with Cans for Equity. The programme will see BrewDog exchange shares in its business for empty aluminium BrewDog beer cans, in a bid to encourage more sustainable business practices through incentivised recycling. Starting today, anyone can trade in 50 empty BrewDog…