Visit Cork, the governing organisation for leisure and business tourism, has been very active in promoting Cork as a destination for visitors and is now taking to the road to host a series of Open Roadshows on the 23rd and 24th May in Cork City, West Cork, North Cork and East Cork.
Seamus Heaney, Head of Visit Cork and Ursula Morrish, Destination Manager, Visit Cork
With four events in two days, the aim of the Roadshow is to brief the Tourism Industry on the work of Visit Cork and to encourage local communities, tourist groups, accommodation and experience providers and others with an interest in tourism to adopt the recently developed Pure Cork Destination Brand.
The Roadshow events will take place in Cork Race Course, Mallow (9-10.30am) and in Jameson Distillery, Midleton (5-6.30pm) on Wednesday May 23rd. This will be followed on Thursday May 24th by events in the Metropole Hotel, Cork (8-9.30am) and in the Celtic Ross Hotel, Rosscarbery (3-4.30pm). Registration will open 30 minutes before each event.
Each Roadshow is facilitated by Jonathan Healy from Newstalk. With presentations on Visit Cork, the Pure Cork Brand, a panel discussion, Q and A with Industry Leaders and an engaging workshop on how businesses can implement the Pure Cork Brand, it is sure to be a highly interactive, dynamic session. Anyone who has an interest in the Tourism Industry or in attracting visitors to Cork, is invited to attend any of the four Roadshows where there will be excellent networking and cross promotion opportunities.
Ursula Morrish, Destination Manager from Visit Cork said:
“Cross promotion, innovative experience development and strategic branding is key to motivating visitors to come to Cork. We encourage everyone to attend the Roadshows and explore how they can use the Pure Cork Brand to enhance their business and to celebrate all that Cork has to offer to domestic and international visitors”
The new purecork.ie website will be showcased at the Roadshows and Visit Cork are currently inviting businesses and tourism providers to submit their event and business details. To submit content and to be featured on the website go to purecork.ie
To register for any of the four Roadshow events see http://purecork.clr.events
Visit Cork is a public-private partnership that promotes Cork as a destination for leisure and business tourism (Cork Convention Bureau). Visit Cork recently developed a new destination brand for Cork called Pure Cork. Visit Cork are calling on industry organisations to adopt the Pure Cork brand. To read about the brand and obtain the brand toolkit go to purecorkbrand.com
Photography By: Brian Lougheed
